{"id":8139,"date":"2024-06-21T11:57:38","date_gmt":"2024-06-21T08:57:38","guid":{"rendered":"https:\/\/newagri.org\/?post_type=team&#038;p=8139"},"modified":"2026-02-12T16:30:59","modified_gmt":"2026-02-12T13:30:59","slug":"efi-lazaridou","status":"publish","type":"team","link":"https:\/\/newagri.org\/en\/team\/efi-lazaridou\/","title":{"rendered":"Effie Lazaridou"},"content":{"rendered":"<p>Effie\u00a0is\u00a0leading\u00a0the non-profit organization New Agriculture New Generation\u00a0since\u00a0its\u00a0inception in\u00a02018.<\/p>\n<p>In the last 5 years, New Agriculture New Generation has supported 33,000+ professionals and 250+ small, family-owned agrifood SMEs and startups, contributing to the establishment of new farmers\u2019 groups and the development of numerous agri-food products. It has created an extensive network of partners and supporters, maintaining a strategic partnership with Rutgers University, USA.<\/p>\n<p>The organization creates value for the Greek economy with a x6.9 leverage effect, promoting sustainable agriculture and food processing as a career of choice for the younger generation. Its programs enhance climate action, food security, rural development and gender equality, actively contributing to 11 out of the 17 Sustainable Development Goals of the UN.<\/p>\n<p>Under Effie\u2019s\u00a0leadership, New Agriculture New Generation\u00a0has\u00a0received\u00a0national and international recognition and distinctions: it\u00a0was acknowledged as\u00a0European Best Practice\u00a0by\u00a0DG Agri,\u00a0European Commission; was\u00a0congratulated by\u00a0the Prime Minister at<sup>\u00a0<\/sup>the\u00a086th TIF; participated in\u00a03M Impact Global\u00a0program; participated at the\u00a0ECOSOC Youth Forum 2023\u00a0of the\u00a0United Nations, invited by\u00a0the Hungarian\u00a0Government. Today,\u00a0New Agriculture New generation\u00a0is expanding its activities in the Mediterranean\u00a0with an upcoming collaboration\u00a0with the General Fisheries Commission\u00a0for\u00a0the Mediterranean\u00a0of the\u00a0Food &amp; Agriculture Organization of the United Nations on sustainable aquaculture.<\/p>\n<p>Effie was recognized for her work as an NGO leader in Kathimerini\u2019s\u00a0\u201cWomen\u00a0Leaders\u201d\u00a0publication. She is a member of the Board of Directors of the Smart Agro Hub Competence Center, as well as member in several industry think tanks, such as\u00a0the Agrotechnology Committee\u00a0of the\u00a0Greek-American Chamber of Commerce,\u00a0the\u00a0AgriBusiness Committee of\u00a0the Greek-German Chamber of Commerce;\u00a0the Agricultural Development\u00a0Committee of the\u00a0International Chamber of Commerce Women,\u00a0Hellas; and the\u00a0\u201cGreek\u00a0Nutrition\u00a02.0\u201d\u00a0Committee of the\u00a0Ministry of\u00a0Agricultural Development and Food. She\u00a0frequently contributes with opinion\u00a0articles on\u00a0capacity building, women entrepreneurship and empowerment in the agri-food sector.<\/p>\n<p>She is an experienced marketing strategy professional\u00a0with a proven track\u00a0record of successfully delivering complex\u00a0international projects in SE Europe.\u00a0Among others, she led landmark projects of\u00a0national importance, such as\u00a0Destination Greece\u2019s brand and marketing\u00a0strategy, the largest communication consultancy project ever initiated\u00a0in the country, and\u00a0Greece\u2019s Wine Sector\u2019s first ever international\u00a0branding &amp; strategic marketing plan.<\/p>\n<p>She\u00a0holds\u00a0an\u00a0Integrated\u00a0Master in Chemical Engineering (Aristotle University of Thessaloniki),\u00a0a Master\u00a0in Cultural Management (City University of London) and\u00a0a Professional PGDip\u00a0in Marketing (Chartered Institute of Marketing of London). She is a\u00a0trainer, certified business coach,\u00a0an\u00a0Associate of the Chartered Institute of Marketing London, mentor in\u00a0several\u00a0entrepreneurship programs,\u00a0a professional flutist and\u00a0a\u00a0volunteer\u00a0with\u00a0Make-A-Wish-Greece.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Effie\u00a0is\u00a0leading\u00a0the non-profit organization New Agriculture New Generation\u00a0since\u00a0its\u00a0inception in\u00a02018. In the last 5 years, New Agriculture New Generation has supported 33,000+ professionals and 250+ small, family-owned agrifood SMEs and startups, contributing to the establishment of new farmers\u2019 groups and the development of numerous agri-food products. It has created an extensive network of partners and supporters, maintaining [&hellip;]<\/p>\n","protected":false},"featured_media":12629,"template":"","format":"standard","meta":[],"categories":[77,76],"tags":[],"class_list":["post-8139","team","type-team","status-publish","format-standard","has-post-thumbnail","hentry","category-members-of-the-general-assembly","category-our-people"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Effie Lazaridou - \u039d\u03ad\u03b1 \u0393\u03b5\u03c9\u03c1\u03b3\u03af\u03b1 \u039d\u03ad\u03b1 \u0393\u03b5\u03bd\u03b9\u03ac<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newagri.org\/en\/team\/efi-lazaridou\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Effie Lazaridou - \u039d\u03ad\u03b1 \u0393\u03b5\u03c9\u03c1\u03b3\u03af\u03b1 \u039d\u03ad\u03b1 \u0393\u03b5\u03bd\u03b9\u03ac\" \/>\n<meta property=\"og:description\" content=\"Effie\u00a0is\u00a0leading\u00a0the non-profit organization New Agriculture New Generation\u00a0since\u00a0its\u00a0inception in\u00a02018. 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