Description
TrophyTροφή 2025 – The Event will take place on Thursday, December 4th, from 18:00 to 21:00, at the “Manolis Anagnostakis” Hall of the Thessaloniki City Hall.
After the successful completion of eight Trophy Meet-Ups in universities across Greece, the organization New Agriculture New Generation concludes the TrophyTροφή 2025 activities with a major closing event entitled “Agrifood: From Innovation to Sustainability”.
This year’s event focuses on shaping a strategy for innovation and sustainability in Greece’s agrifood sector, highlighting the link between innovation and entrepreneurship in the new agricultural reality, as well as the crucial role of sustainable business models and emerging challenges in the food value chain.
Throughout the year, the TrophyΤροφή initiative traveled to seven cities across the country, in collaboration with universities, educational institutions, industry enterprises, local chambers, municipalities and regional authorities, building bridges between the new generation and innovation in the agrifood sector.
The outcomes of this journey will be presented through speeches, presentations and panel discussions focusing on innovation, sustainability and entrepreneurship.
The event will culminate with the presentation of the teams that distinguished themselves in the TrophyΤροφή Meet-Ups 2025 and the announcement of the best business idea of TrophyTrophy 2025, marking the close of yet another cycle of inspiration, creativity, and collaboration for Greece’s agrifood sector.
The TrophyΤροφή initiative is implemented by the New Agriculture New Generation through the Founding Donation of the Stavros Niarchos Foundation (SNF).
Certificates of attendance will be provided.
Participation is FREE.
TrophyΤροφή Program 2025 – The Event
Presenter: Chrysa Foskolou
18:00–18:10 Arrival
18:10–18:30 Greetings
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Dimitris Voloudakis, General Programs Director, New Agriculture New Generation
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Representative, Region of Central Macedonia
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Representative, Municipality of Thessaloniki
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Panagiotis Menexopoulos, Secretary General, Thessaloniki Chamber of Commerce & Industry (EBETH)
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Petros Samaras, Dean of the School of Geotechnical Sciences, International Hellenic University (IHU)
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Representative, Aristotle University of Thessaloniki (A.U.Th.)
18:30–18:40 TrophyΤροφή 2025 Review
18:40–18:50 TrophyΤροφή Stories
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Machi Symeonidou, Managing Director, AgroApps
18:50–19:30 Growing Innovation: Innovation and Entrepreneurship in the New Agricultural Reality
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Rania Menkisoglou, President of KEAGRO & Professor Emeritus, Department of Agriculture, A.U.Th.
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Stefanos Kamperis, CEO, Staramaki
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Vasilis Sotiroudas, Co-founder & COO, Centaur Analytics
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Stella Psarropoulou, Officer, Programming & Project Monitoring Department, Alexandria Innovation Zone S.A.
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Moderator: Vivi Andritsou, Journalist
19:30–19:50 Break
19:50–20:00 TrophyΤροφή Stories
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George Meleneklis, CEO, ΜΕΝΟΙΚΙΟ
20:00–20:40 Feeding the Future: Sustainable Models and New Challenges in the Food Chain
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Dimitris Aidonis, Chair of the Department of Supply Chain Management, IHU
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Athanasia Goula, Associate Professor, Division of Food Science & Technology, School of Agriculture, A.U.Th.
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Sofia Lalous, Chair of the Environmental Science Program, Perrotis College
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Thanasis Bletsas, Sustainability Manager, MAKVEL – EURIMAC
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Moderator: Stavros Papadopoulos, Entrepreneurship & Innovation Senior Manager, New Agriculture New Generation
20:40–20:50 Team Presentations
20:50–21:00 Announcement of Winners – Awards & Closing
