Νέα Γεωργία Νέα Γενιά

Meeting with the Secretary General of Anti-Crime Policy for the Social Farming 360 Program

A warm and constructive meeting took place at the Ministry of Citizen Protection between the Secretary General of Anti-Crime Policy, Mr. Aris Perris, and the CEO of the organization New Agriculture New Generation, Ms. Efi Laziridou. Also present was Mr. Emilios Kyriakou, CEO and Head of Corporate Banking for Citi in Greece, Malta, and Cyprus, representing the Citi Foundation, along with Ms. Eva Polyzopoulou, General Director of ActionAid Hellas.

The meeting was held within the framework of the Social Farming 360 program, which is implemented by New Agriculture New Generation with the full support and funding of the Citi Foundation, in close collaboration with the General Secretariat of Anti-Crime Policy of the Ministry of Citizen Protection, and with the participation of ActionAid and Freedom Gate.

  • Read more in the official press release by the General Secretariat of Anti-Crime Policy HERE

  • Read more about the Program HERE

  • See the results of the program so far HERE

Agrifood Leadership

Developing the Future Leaders of Agrifood in Greece

The organization New Agriculture New Generation is designing and implementing for the 3rd time in Greece the innovative Agrifood Leadership program, under the academic guidance of Rutgers University, New Jersey, USA and under the auspices of the Ministry of Rural Development and Food. Founding Donor of New Agriculture New Generation is the Stavros Niarchos Foundation (SNF).

The first specialized Leadership Program in Greece for the agrifood sector!

Agrifood Leadership is a high-quality educational program designed for entrepreneurs, professionals, and emerging leaders in the agrifood industry.

The main goal of the program is to provide essential and practical knowledge related to the development of leadership skills, communication abilities, and expertise on selected key topics in the sector (agronomic and environmental).

Target Audience:

– Executives, entrepreneurs, farm owners, members of cooperatives and producer groups, agribusiness banking professionals, and public sector staff
– Emerging mid-to-senior level executives who hold positions of responsibility and lead teams
– Talented professionals in development who are about to lead new teams or have recently assumed leadership roles

Program Format:

Seven experiential three-day sessions including training, structured networking activities, on-site visits to key agrifood decision-making centers, and hands-on leadership role-playing activities — along with three online training sessions.

Program Modules:

  • Leadership and Communication

  • Leadership and Management

  • Leadership and Analytical Skills

  • Creating the Leader

  • Building and Working with Teams

  • Marketing Strategy

  • Governance / EU Decision-Making

  • Agricultural Economy and Policy / Visit to the Ministry of Rural Development and Food (ΥΠΑΑΤ)

  • Business Management

  • Digital Marketing

3rd TrophyΤροφή Meet-Up in Katerini

The third TrophyΤροφή Meet-Up, themed “Smart and Sustainable Food Supply Chains,” will take place on Thursday, March 27, at the Main Auditorium of the Department of Supply Chain Management at DI.PA.E. in Katerini. The organization “New Agriculture New Generation” has been organizing TrophyΤροφή since 2019, with the founding donation from the Stavros Niarchos Foundation (SNF). It has collaborated with most universities, research institutions, multinational companies, and VCs.

The 3rd TrophyΤροφή Meet-Up is implemented in collaboration with the Department of Supply Chain Management (Katerini) – DI.PA.E and is held under the auspices of the Region of Central Macedonia.

Program of the 3rd TrophyΤροφή Meet-Up

17:00-17:05 | Welcome Remarks

-Dimitrios Triantafyllou, Professor, DI.PA.E.

-Maria Tsakiri, Business Advisory Support Officer, E.V.E.TH. – CMO Tsakiris Family

17:05-17:10 | Presentation: TrophyΤροφή 2025 & Day’s Program

17:10-17:20 | Presentation: Dimitrios Palantzián, Department of Technology Transfer & Innovation, DI.PA.E.

17:20-17:30 | Presentation: Ilias Georgakoudis, Scientific Collaborator, DI.PA.E.

17:30-18:00 | 1st Panel Discussion: “Innovation in Food Standardization and Packaging”

-Dimitrios Folinas, Professor, DI.PA.E.

-Ioannis Kostavelis, Associate Professor, DI.PA.E.

-Company Representative (TBC)

Moderator: Dimitrios Triantafyllou, Professor, DI.PA.E.

18:00-18:10 | Fireside Chat

-Anastasia Bomba, Central Wholesale Market of Thessaloniki

-Stavros Papadopoulos, Entrepreneurship & Innovation Senior Manager, New Agriculture New Generation

18:10-18:20| Break

18:20-18:30 | Presentation: Naoum Tsolakis, Associate Professor, DI.PA.E.

18:30-19:00 | 2nd Panel Discussion: “Reverse Supply Chains for the Utilization of Food By-products”

-Evangelos Lioutas, Associate Professor, DI.PA.E.

-Panagiotis Karagiannakis, Associate Professor, DI.PA.E.

-Antonis Amanios, CEO, Joice Foods

Moderator: Naoum Tsolakis, Associate Professor, DI.PA.E.

19:00-19:50 | Idea Generation Workshop

19:50-20:30 | Idea Presentations & Closing

2nd TrophyΤροφή Meet-Up in Athens

The second TrophyΤροφή Meet-Up, with the main theme: “Sustainable Food Systems – From Production to Consumption and Waste Utilization,” will take place on Thursday, March 20, 2025, at the Multi-purpose Hall of the Agricultural University of Athens. The organization New Agriculture New Generation has been organizing the TrophyΤροφή since 2019, with the founding donation of the Stavros Niarchos Foundation (SNF). It has collaborated with most universities, research institutions, multinational companies, and VCs.

It is organized in collaboration with the Agricultural University of Athens and supported by the Goodys – Everest Group of Companies.

Program of the 2nd TrophyΤροφή Meet-Up:

17:00-17:05 | Remarks

17:05-17:10 | Presentation of TrophyTrophy 2025 & Day Program

17:10-17:40 | Panel Discussion: “Reducing Food Waste Across the Entire Supply Chain”
Participants:

• Ryneta Mitsi, Corporate Affairs & Sustainability Director, Goody’s-Everest Group
• Konstantia-Aikaterini Lazaridi, Professor, Harokopio University
• Moderator: Dia Chorafa, “Alliance for the Reduction of Food Waste”

17:40-17:55 | Fireside Chat: “Circular Economy and the Use of By-products”
Participants:

• Alexis Pantziaros, CEO & Co-founder, Coffeeco Upcycle
• Stavros Papadopoulos, Entrepreneurship Development Senior Manager, New Agriculture New Generation

17:55-18:10 | Break

18:10-18:25 | Fireside Chat: “Enhancing Innovation in Agri-food and Supporting Entrepreneurship”
Participants:

• Konstantinos Mountzouris, Professor, Director of the Physiology, Nutrition & Dietetics Laboratory, Department of Animal Production Science and CEO of the startup FeedIt
• Katerina Papadouli, Head of Technology Transfer Office, G.P.A.

18:25-19:10 | Idea Generation Workshop

19:10-20:00 | Idea Presentations & Closing

AgroAnelixi 2025 – Farmers of the Future

The program is aimed at farmers, livestock breeders, beekeepers, cooperatives, producer groups, and small-scale food businesses seeking to improve existing or develop new, high-quality, competitive agrifood products.

The AgrοAnelixi – Farmers of the Future accelerator is implemented by the New Agriculture New Generation organization through a founding donation from the Stavros Niarchos Foundation (SNF). The program operates under the auspices of the Ministry of Rural Development and Food.

The acceleration program, which will last for six months, will select a total of 12 businesses from across Greece. Of these, four participants will come from Megalopolis and neighboring areas and will receive support from the PPC Group (Public Power Corporation of Greece) and three participants will recieve support from the Municipality of Agia.

Selected businesses will take part in specialized training workshops, where they will gain practical business knowledge and guidance for developing new, differentiated, and competitive products. They will also receive personalized advisory support from experienced market professionals to address their specific needs, all at no financial cost.

So far, the AgrοAnelixi – Farmers of the Future program has supported 85 agrifood businesses across Greece and contributed to the development and launch of 70 new products in both domestic and international markets. Businesses that have benefited from the program become more sustainable and competitive, strengthening local economies and value chains and contributing to the regional development of the country.

The American Farm School and Perrotis College will provide chemical analyses of soil and food. Additionally, Specialist Awards will offer free participation in taste awards for program beneficiaries. The sponsor of the on-site visits is TÜV AUSTRIA Hellas.

Major New Award for “New Agriculture New Generation”

New Agriculture New Generation (NANG) received a significant honor on October 3, 2024, in London, where it was recognized by The Hellenic Initiative (THI) for its invaluable contribution to revitalizing Greece’s agrifood sector.

The award was presented at THI’s 8th Annual Gala in a prestigious ceremony at the Dorchester Hotel, attended by leaders from the global Greek business and academic communities, who voiced their strong support for the organization’s mission.

Ms. Tatiana Blatnik, THI Ambassador, presented the award to Ms. Effie Lazaridou, CEO, NANG.

Upon receiving the award, Ms. Lazaridou expressed her gratitude, stating: “This recognition from THI moved us deeply and filled us with hope. It shows that Greeks abroad not only understand the challenges we face but also care deeply about supporting meaningful causes. We thank them from the bottom of our hearts for this honor and look forward to having them by our side as we plant the seeds of change to ensure the future sustainability of Greece’s agrifood sector. Of course, none of this would have been possible without the continued support of the Stavros Niarchos Foundation (SNF), Rutgers University, and all those who have stood by us over the past six years. Their trust has provided us with the motivation and energy to keep moving forward.”

This award is yet another validation of the organization’s critical role in strengthening and restructuring Greece’s agrifood industry. Founded through the initiative and generous support of the Stavros Niarchos Foundation (SNF), “New Agriculture New Generation” has directly benefited more than 30,000 professionals in the primary sector and has helped develop numerous dynamic, export-oriented, and innovative enterprises. The organization has also played a key role in boosting vital agricultural sectors, such as beekeeping and poultry farming.

In addition, the organization continues to foster growth through international partnerships and innovative programs, collaborating with institutions such as the CITI Foundation, the FAO’s GFCM, and the European Union.

You can view highlights from the 8th Annual Gala in London here.

Watch the award ceremony video here.

SUPPORT OUR PROGRAMS

Leadership is a critical perspective variable – Article by Effie Lazaridou

As part of the 88th Thessaloniki International Fair (TIF), Effie Lazaridou, CEO of the organization ‘New Agriculture New Generation,’ participates in a special feature by Efimerida ton Syntakton regarding the importance of leadership in the agrifood sector and how it can contribute to the transformation of the industry. There is also a detailed description of the pioneering Agrifood Leadership program, which is the only specialized leadership program in the country, designed in collaboration with Rutgers, the State University of New Jersey.

Read the article (in Greek) HERE.

88th TIF: Event entitled “Youth Entrepreneurship in the Primary Sector”

The Ministry of Rural Development and Food and the organization ‘New Agriculture New Generation’ invite you to the event they co-organize within the framework of the 88th Thessaloniki International Fair (TIF) titled: Youth Entrepreneurship in the Primary Sector. Strategies for promoting education, training, and advisory support for producers.

The event aims to present the challenges faced by youth entrepreneurship in the agrifood sector and the support it can receive through European policies as well as private initiatives.

The event will feature young successful farmers and entrepreneurs who will present their journeys and experiences from their participation in support programs during a roundtable discussion.

The Minister of Rural Development and Food, Mr. Konstantinos Tsiaras, will deliver a welcoming address, while an intervention will be made by the Secretary General of Union Resources and Infrastructure, Mr. Dimitrios Papagiannidis. The discussion will be moderated by Ms. Efi Lazaridou, CEO of the ‘New Agriculture New Generation’ organization.

The event will take place on 07/09/2024 at 10:00 a.m. at the TIF venue, at the Ministry of Rural Development and Food’s booth (Booth 15 | Stand 34).

Event Program

10:00: Arrival

10:30: Event start – Welcoming address by the Minister of Rural Development and Food, Mr. Konstantinos Tsiaras

10:45: Remarks by Secretary General Mr. Dimitrios Papagiannidis

11:00: Brief intervention and panel presentation by the CEO of ‘New Agriculture New Generation,’ Ms. Efi Lazaridou

11:10 – 11:30: Roundtable discussion with:

  • Zoi Vratskidou, Home-based business Agkathas Farm, Imathia
  • Michalis Avdanas, Goat and sheep farmer, Elassona
  • Ioannis Senko, Beekeeper, President of the Beekeeping Cooperative of Thessaly “Apis Era”
  • Michalis Karagiannis, Agronomist, Chalkidona Thessaloniki & Project Manager, Agrifood Leadership

Moderator: Efi Lazaridou, CEO, New Agriculture New Generation

11:30 – 12:00: Open discussion with the audience

The new leaders of agrifood sector are here! The Certificates of Attendance for the Agrifood Leadership program were awarded

In a festive atmosphere, the Certificate of Completion Ceremony for participants of the 1st cycle of the Agrifood Leadership program (2023-2024) was successfully held on Friday, August 30, 2024, at the Open Farm Agora in the Central Vegetable Market of Athens.

Specifically, the event, attended by journalists and agrifood business executives, featured a brief review of the educational program and its achievements, followed by the awarding of Certificates of Completion to 14 Leaders who successfully completed the program.

More specifically, the Agrifood Leadership program is the first specialized leadership program for the agrifood sector in Greece, aiming to enhance leadership skills in up-and-coming talented professionals who hold leadership positions or aspire to play a dynamic role in the sector. It is a high-profile networking and education program modeled after similar programs in the USA.

The Agrifood Leadership program is implemented by the organization New Agriculture New Generation through a founding donation by the Stavros Niarchos Foundation (SNF), with Rutgers University of the USA serving as the Technical and Strategic Advisor. The program is held under the auspices of the Ministry of Rural Development and Food and supported by numerous companies and organizations, including: COMPO EXPERT, the Consortium of Cooperatives and Producer Groups of Imathia Prefecture, Batsolakis Meat School, the Chios Mastiha Growers Association, the Messinia Union, A.TH. KOUIMTZIS S.A., NuAqua, DAY GROUP, BAYER, COSMOCERT, and SKY EXPRESS.

Participants took part in 8 educational three-day sessions, during which they visited companies in the sector and decision-making centers in various parts of Greece. There was also a visit to Brussels, where they met with European institutions related to agrifood, as well as companies based in the city.

The trainees also participated in leadership role activities and online training. Overall, they completed over 90 hours of intensive high-level courses covering topics such as Leadership, Analytical Skills, Marketing Principles, Governance, Agricultural Economics and Policy, among others.

The goal of the program is to empower tomorrow’s Leaders in the Agrifood Sector, prioritizing sustainability, technology, participation, market orientation, collaboration, adaptability, and resilience. In the medium term, the program aims to create a community of dynamic professionals in the agrifood sector who will be in open communication and cooperation to contribute to the overall development of the productive ecosystem.

At the Certificate Ceremony, Mrs. Effie Lazaridou, CEO of the organization New Agriculture New Generation, delivered an address in which she stated, “The agrifood sector is at a critical crossroads and needs to redefine its role in the economy and society. We need producers, entrepreneurs, and professionals in the sector to lead this evolution, create a new vision, and design new strategies, overcoming today’s shortcomings and limitations.”

A video message was also delivered by Robert M. Goodman, Executive Dean Emeritus, University Distinguished Professor – Ecology, Evolution, and Natural Resources at Rutgers University, USA, who stated, “Congratulations on completing the Leadership Program of the New Agriculture New Generation organization. This program is the first of its kind to be offered in Europe. Its main goal is to create, over time, a community of leaders in agriculture and food in Greece. Leaders who not only know how to better manage their businesses but who also care about and promote the cross-sectoral needs that affect everyone—strengthening not only individual businesses but also supporting the common needs of the sector and the broader public.”

Dimitris Voloudakis, Capacity Building Director and Program Manager, also gave a speech, saying, “Our ambition is to cultivate together the values and skills necessary for the creation of the future leaders that the Greek and global agriculture and food sectors need so much. The challenges are great. In less than 20 years, the number of farmers in our country will be reduced to a third. The countryside is at risk of desertification, and our land is at risk of desertification due to climate change. The sector needs those who will lead producers towards more sustainable food and energy production systems. The next steps of the program include the creation of a networking, communication, and support framework that will also welcome future generations of program graduates.”

Members of the Program Advisory Committee were also present at the event, including Mrs. Dina Lazari, Member of the Board of Directors, Hellenic Exchanges – Athens Stock Exchange (ATHEX), Mr. Panos Hamakiotis, Regional Director EMEA and Managing Director of COMPO EXPERT Hellas & Spain, and Mrs. Anastasia Sarhosoglou, Agronomist and Food Scientist, MSc, MEd.

Supporters of the Certificate Ceremony: Lafazanis Winery.

The 14 Leaders who successfully completed the program are:

  • Andreas Akratos (Athens) – Interpreter-Translator, Investor in hydroponic greenhouses and poultry farms
  • Kyriakos Gikas (Igoumenitsa) – Asparagus and other crop producer, Cooperative member
  • Georgios Dalianis (Halkidiki) – Agronomist, Founder of CERELCO AGROTRADE
  • Ioanna Doufexi (Athens) – Agronomist, Food Technologist, Head of Studies at Batsolakis Meat School
  • Christos Zacharakis (Agrinio) – Economist, Marketing Manager, Producer (corn, alfalfa, citrus fruits)
  • Fani Zacharouli (Larissa) – Agronomist-Agricultural Economist, Executive at an agricultural consultancy company
  • Dimitris Misiakas (Veria) – Forester, Project Manager at the Imathia Producer Groups Consortium
  • Eleni Bikou (Thessaloniki) – Economist, CFO at AGROTECH
  • Konstantinos Bogis (Chios) – Economist, CFO at the Chios Mastiha Growers Association
  • Konstantinos Nikolaidis (Halkidiki) – Agronomist, Olive producer and entrepreneur
  • Georgia Panagopoulou (Athens) – Chemical Engineer, Digital Marketer for wine promotion, Wine branding entrepreneur
  • Stefania Rizou (Karditsa-Athens) – Financial Consultant/Auditor, Agrifood Startup founder
  • Ioannis Senko (Larissa) – Beekeeper, President of the Beekeeping Cooperative, Youtuber
  • Christina Chatzimichail (Larissa) – Chemical Engineer, Shareholder in an agricultural supplies company

Undoubtedly, the success of this 1st cycle of the Agrifood Leadership program, implemented by New Agriculture New Generation with the contribution of Rutgers University, creates a significant legacy for the future, as it demonstrates that there is talent interested in developing new knowledge and acquiring the skills that will lead to the overall transformation of the agrifood sector in Greece.

The new cycle of the Agrifood Leadership program begins in fall 2024, with applications open until September 15, 2024.

Social Farming 360: Empowering Communities through Sustainable Agriculture and Social Reintegration

The organization New Agriculture New Generation is implemented the “Social Farming 360” program, with full support from the Citi Foundation. In close collaboration with the General Secretariat for Anti-Crime Policy of the Ministry of Citizen Protection, and in partnership with ActionAid and Freedom Gate, the program focuses on enhancing food security, developing skills for vulnerable social groups, and promoting the production of social farming products.

Addressing Food Security and Sustainable Farming

Food security is a global challenge, with more than 770 million people suffering from some form of undernourishment. In Greece, the need for sustainable food production is becoming increasingly urgent, especially as agricultural productivity faces significant challenges due to the climate crisis. Social Farming 360 addresses these challenges by supporting sustainable food production in correctional facilities across the country. The program not only promotes sustainability but also offers inmates opportunities for training and employment in agriculture, focusing on olive cultivation, medicinal, and aromatic plants. The project further enhances the expertise of the agronomists working in these facilities.

A Multidimensional, Two-Year Program

With the support of Citi Foundation and in cooperation with the General Secretariat for Anti-Crime Policy, Social Farming 360 is a two-year program that spans multiple layers of intervention. It supports sustainable food production and distribution in four agricultural correctional facilities (Agia Chania, Tiryntha Argolida, Kassavetia Volos, and Kassandra Halkidiki) and two special detention centers (Women’s Detention Facility and Eleonas Thiva Drug Rehabilitation Center). In addition to agricultural training, the program includes the development of soft skills, professional integration, and reintegration through psycho-social education, in collaboration with ActionAid and Freedom Gate.

Transforming Agriculture and Empowering Social Reintegration

Social Farming 360 plays a crucial role in transforming agricultural practices within correctional institutions, providing practical skills to inmates, and actively supporting their reintegration into society. At the same time, it ensures food security within the detention centers and the local communities surrounding them.

Global Support for Local Impact

New Agriculture New Generation is one of 50 organizations worldwide to receive $500,000 donations from the Citi Foundation as part of its first Global Innovation Challenge. This initiative focuses on four critical areas: access to food, food availability, affordability, and community resilience. The Global Innovation Challenge represents a $25 million philanthropic effort to identify and support innovative solutions to social and economic challenges faced by low-income communities worldwide.

They said about the program

  • Aimilios Kyriakou, CEO of Citi Greece, Cyprus, Malta:
    “Safe, healthy, and nutritious food in sufficient quantities is fundamental for everyone’s well-being. It requires constant effort and cooperation at all levels to achieve this goal. The new Citi Foundation initiative, ‘Global Innovation Challenge – Food Security,’ aims to contribute to solving this global issue. We wish great success to the Social Farming 360 program and our volunteers who are eager to support.”
  • Effie Lazaridou, CEO New Agriculture New Generation:
    “We are proud to contribute to the transformation of agricultural activities in correctional facilities and actively support the reintegration of inmates and food security in detention centers and their surrounding communities. The trust of Citi Foundation honors us and motivates us to work even harder in collaboration with the General Secretariat for Anti-Crime Policy towards sustainable food production, especially as the climate crisis significantly affects agricultural productivity.”
  • Dimitra Lygoura, General Secretary for Anti-Crime Policy:
    “The Social Farming 360 program is a valuable opportunity for the reintegration of vulnerable groups into society and for creating a more sustainable and inclusive environment. I congratulate the New Agriculture New Generation organization and Citi Foundation for this initiative, and I am confident that this collaboration will yield positive results on multiple levels.”
  • Makis Drakopoulos, Director of Programs and Institutional Funding at ActionAid:
    “Through this program, based on ActionAid’s expertise in the labor integration of people at risk of social exclusion, we aim to help inmates develop their skills and gain the confidence needed for successful professional reintegration.”
  • Tina Annett Torronen, President of Freedom Gate:
    “With years of experience in implementing psycho-social support programs in correctional facilities, Freedom Gate is proud to contribute to the success of the program by enhancing inmates’ psycho-social framework and reintegration prospects.”

LEARN MORE

You can view the program’s fact sheet [here].

You can read the Press Release from the Ministry of Citizen Protection [here in Greek].

Voices from the field, a feature by Citi Foundation on the program.